Rebranding War: What is it Good For?

What’s in a name? That which we call a war
By any other name would smell of death, destruction --
And a democratic resurrection
Of burning flesh dipped in oil
Buried deep in foreign soil…

FADE IN:

Uncle Sam’s hot-shot marketing machine (sponsored by the Military Industrial Complex: Where one soldier’s misery is another man’s bottom-line prophecy…), armed with the monumental task of re-branding the war in Iraq. Which begs the question:

How does one sell repackaged rotten meat
To an electorate that’s fast asleep?

That is precisely what Obama’s marketing machine intends to find out when it re-brands the war in Iraq in September with “Operation New Dawn.” A little too close to the 1984 film “Red Dawn” for my taste. That film has already branded itself into the nostalgic catacombs of my memory. Not only can I not make this marketing leap of faith, but the thought of imagining a bunch of high school students, hopped up on Molotov hormonal cocktails, running around the hills flanking Baghdad and shouting “Wolverines!”will only serve to undermine the objectives of the current mission -- whatever the hell that is supposed to be.



"Red Dawn": The last line of defense standing between Capitalism and Communism (note the "Star Wars" product placement; George Lucas = merchandising genius)

By the way, the current US occupation in Iraq is known as Operation Iraqi Freedom, for those of you dear Civilians who did not know about the third re-branding since our troops were deployed to this oil-enriched wasteland. President Bush’s Marketing Team, deeply couched among the hidden branches of its Spin Machine, had initially branded the preemptive attack on Iraq “Occupation of Iraq,” which later evolved into “Second Gulf War” (a serious blunder, given the fact that everyone knows the sequel rarely lives up to the novelty of the first, not to mention the box-office profits tend to take a nose-dive). The D.C. Spinsters quickly realized their sinister marketing SNAFU and quickly plagiarized itself by pilfering its other major campaign in Afghanistan, “Operation Enduring Freedom” by replacing “Enduring” with “Iraqi.”

Read rest of post at Political Fallout's new Axis-of-Evil-Sister Site: Confessions of a Cold War Veteran

Pssst…Don’t Tell Anyone I’m Hetero

Never in a million year did I imagine myself agreeing with former Vice President Dick Cheney, but I confess dear Civilian, I recently found myself taking my first step into the Dark Side by agreeing with Cheney that the military should repeal its “Don’t Ask, Don’t Tell” (DADT) policy. However, truth be told, which is not an option for gays currently serving in the military, it was Cheney who agreed with me -- since I opposed this half-baked (but not exhaled) policy the moment President Bill Clinton bent over on his campaign promises in 1993 and let the homophobic Congress have their way with him. (I know: bad pun; but in my defense, I am not writing about the unwritten “Don’t Ask, Don’t Pun” policy.)

Now I entrust that you, dear Civilian, will not tell anyone about my dirty little secret, for public knowledge of my foray into the Dark Side will not only disrupt the unique conditions of my civilian service to humanity but will undermine the unit cohesion of my community, which includes but is not limited to my fiancé, three impressionable sons, extended progressive political family, fellow Cold War veterans, substitute mail carrier, the neighbor’s dog Pookie and my spiritual and economic adviser Therapist Bob. Most of these folks are still reeling from the psychological ripple effects from the day I jumped out of the closet and scared the crap out of them by outing myself by finally coming to terms with my repressed heterosexuality. Not that there’s anything wrong with that.

Since I served in the Army during the rear-end of the Cold War (yeah, yeah, sue me...the courts always side on behalf of bad puns) during the latter part of the ‘80s, before DADT kicked in and the wall in Berlin fell, I’m not sure what it’s like to serve under this policy now -- especially while the current metaphorical war, “The War on Terror,” is being waged. You know, the kind of war where people actually get killed, rather than the metaphorical death by boredom while sitting around waiting, waiting for something – anything to happen.

Read more at new Axis-of-Evil Sister Site Confessions of a Cold War Veteran

‘Confessions of a Cold War Veteran’ Sounds Off

Surprise, surprise: I've launched yet another blog, "Confessions of a Cold War Veteran."

Part memoir, part humor/satire, part pop-culture, and like our government's annual budget -- 50 percent Military Industrial Complex.



Delay cadence/Count cadence/Delay cadence/Count!

One!...

I confess, dear Civilian, I am not a Catholic nor am I a war veteran, rather I am a veteran of the Cold War, not to mention a narcissist. Regarding the latter, why else would I create my own blog, the fifth to date? If I weren’t narcissistic, I wouldn’t be able to convince myself that there is some niche of readers floating in Cyberland who gives a damn about me and what I have to say or what thoughts are trip-wired in my brain, especially when the primary subject is Me.

Hey everyone, look at me! Over here, look at me…!

Or maybe the niche I have created is a mere figment of my imagination that consists of an audience of one? In that case, please do excuse me, dear Civilian, if at times you catch me talking to myself; the theory being that if you cannot hold a conversation with yourself, the notion of carrying on a conversation with fellow members of your species is futile. At least that’s what Therapist Bob tells me. Speaking of whom, it was Therapist Bob, my psychological and spiritual and financial adviser, who recommended that I start yet another blog as a means of publicly purging my experiences while actively serving in the Army during the tail-end of the Cold War during the late ‘80s, thus tearing down the wall erected between the right and left sides of my brain.

Moreover, based on Therapist Bob’s recommendations, Confessions of a Cold War Veteran will provide me with a safe, nuclear-free space to share my insights as a Cold War Veteran on contemporary issues, military and otherwise.

Hence, a blog was born: Confessions of a Cold War Veteran...

Read rest of debut post at Confessions of a Cold War Veteran and don't forget to bookmark page and tell all of your friends, your IRS agent and the neighbor down the street who is described as a quiet, lonely man who keeps to himself (but does not live in his mother's basement, where he spends his waking hours blogging).